Turn Your Catalog Into Dynamic Ad Experiences—Personalized in Real Time
CS2 is BMS’s product catalog and recommendation engine, designed to centralize product data and transform it into personalized digital experiences.
With CS2, you can store, manage, and connect your product catalog to personalized banners, configure recommendation strategies based on user behavior, and increase the impact of your retargeting and performance campaigns.
BMS CS2 offers a powerful foundation for e-commerces and advertisers who want to elevate their product marketing strategies.
From catalog importation and pixel tracking to AI-powered recommendations and personalized banners, CS2 makes it easy to connect products to users in meaningful, measurable ways.
Personalize every step of the journey—from viewed product to purchase—with total flexibility and real-time integration.
Store and manage all your products in one place, fully integrated with the BMS platform.
Configure strategies based on individual or collective user behavior to personalize every campaign.
Capture user interactions through your site to fuel real-time recommendations and product retargeting.
Display banners with products users viewed, added to cart, or are most likely to buy.
Create dynamic banners directly in the Ad Server, linked to your CS2 catalog for instant deployment.
Start with one catalog or scale to many—configure TTL, track events, and pay only for what you use.
With CS2, you get a flexible pay-per-use model.
Start with a free quota of 1,000 requests. Beyond that, pay only for what you store, recommend, and track.
Example: one catalog + 10,000 recommendations = just $0.88.
BMS is fully compliant with GDPR, LGPD, and global data protection standards.
Your catalog and behavioral data are stored and processed securely—ensuring privacy and integrity at every step.
From catalog import to recommendation strategies, our team is here to guide you through every stage of setup and optimization.
Use behavioral tracking and catalog sync to recommend the exact product a user viewed.
Example:
A sneaker viewed but not purchased appears in a retargeting banner via CS2.
Benefit:
Increases conversions and lowers acquisition costs with hyper-relevant ads.
Highlight products with the highest order volumes from your catalog.
Example:
Displaying best-sellers with “Free Shipping” messaging drives urgency and new customer interest.
Benefit:
Attracts first-time buyers with proven, high-converting products.
Update your catalog for time-sensitive events and show “most added to cart” products.
Example:
During Black Friday, CS2 recommends products trending in real time with limited offers.
Benefit:
Boosts conversion rates in seasonal periods with smart urgency tactics.
Use CS2 to create a dedicated catalog for new collections with behavior-based exposure.
Example:
A headphone brand showcases newly launched products to users who showed interest in similar items.
Benefit:
Builds awareness, accelerates adoption, and drives early sales.
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