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Creative Scheduling: Automate Time-Based Ad Delivery with Precision

Schedule, Launch, and Rotate Creatives Automatically—No Manual Updates Needed

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What is Creative Scheduling?

Creative Scheduling is a feature that lets you program the exact time, day, or period in which your creatives are shown.

Whether you're highlighting lunch deals, launching seasonal promotions, or running targeted banners by audience segment, this tool ensures your message appears when it matters most—without manual updates.

Fully integrated into the BMS ecosystem, it brings automation, precision, and operational efficiency to your campaigns.

Why Choose BMS Creative Scheduling

With Creative Scheduling by BMS, you can fully automate banner delivery across time slots, days of the week, or entire campaign lifecycles.

This feature empowers marketing teams, advertisers, and agencies to serve relevant messages at the ideal moment—maximizing engagement, conversions, and resource efficiency.

Create once, schedule smartly, and let the platform do the rest.

Temporal Targeting

Schedule banners by hour, day, or campaign period for maximum contextual impact.

Smart Automation

Eliminate manual updates—configure once and run seamlessly across all time slots.

High Personalization

Deliver messages tailored to audience behavior at different times of the day.

Multi-Level Scheduling

Set rules at the campaign or creative level using our intuitive Ad Rules engine.

Cross-Platform Integration

Fully compatible with the BMS Ad Server and DSP, for real-time programmatic delivery.

Operational Efficiency

Manage weekly or seasonal promos in advance and reduce execution overhead.

Benefits

Pricing

Creative Scheduling follows a transparent, usage-based pricing model:

  • 1,000 requests free, then $0.01 per 1,000 additional ad deliveries
  • Storage charged at $0.10/GB/hour
  • Ad Rules scheduling included at no extra cost
  • Optional data transfer billed at $1.00/GB

Example: 2 creatives, 30,000 requests/month → only $0.43 total

Security & Privacy

We are fully compliant with GDPR, LGPD, and global data protection standards.

Creative scheduling is executed within a secure infrastructure to ensure your audience’s data is protected—without compromising efficiency.

Expert Support

Our team is ready to help you schedule smarter: from onboarding to campaign setup and custom use cases, we’ve got you covered.

Case Studies

  • Restaurant – Lunch & Dinner Promotions

    Use time-based creative scheduling to highlight offers at peak meal times.

    Example:

    One banner promotes lunch (11 AM–2 PM), another dinner (6 PM–9 PM), with automatic switching.

    Benefit:

    Boosts foot traffic during peak hours through contextual targeting.

  • Fashion E-commerce – Dayparted Messaging

    Segment product messaging based on time of day.

    Example:

    Workwear banners show from 8 AM–12 PM; party wear appears from 6 PM–10 PM.

    Benefit:

    Increases ad relevance based on customer needs and behavior.

  • Toy Store – Holiday Promotions

    Display themed banners for special events and seasonal periods.

    Example:

    Educational toy banners shown during Children’s Week in high-traffic hours.

    Benefit:

    Aligns promotions with seasonal demand, boosting conversions.

  • Grocery Store – Weekly Sector Highlights

    Automate rotating promotions by department across the week.

    Example:

    Monday = produce banners; Tuesday = butcher shop. Benefit: Maintains campaign freshness with no daily manual updates.

  • Cosmetics Retailer – Time-Sensitive Beauty Ads

    Promote products aligned with consumer routines.

    Example:

    Makeup in the morning; skincare at night.

    Benefit:

    Increases relevance and drives timely purchases.

  • Electronics Launch – Multi-Phase Campaigns

    Schedule pre-launch, launch, and post-launch messaging.

    Example:

    “Coming soon” shifts automatically to “Now Available!” on launch day.

    Benefit:

    Ensures consistent, timely communication without manual adjustments.

Deliver the right creative, to the right user, at the right time—automatically and efficiently with BMS Creative Scheduling

Automate the timing of your message to maximize impact and efficiency with Creative Scheduling.
Try creative Scheduling today.

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